We've just launched our latest competition Patterned Type which is all about combining wonderful typography with pattern. Therefore I was thrilled to hear from Faye of Faye Brown Design with details of The Art of Typography.
This 2-3 week course is for anyone with an interest in typography, from artists, graphic designers and illustrators to people who have to regularly make presentations. Whether you are a complete beginner to typography or need to refresh your passion for type the course will be inspiring, informative and fun.
The Art of Typography will take you on a journey through typefaces and how to use them effectively. Looking into the history or type and the anatomy of typography .
The course will look at how brands use typefaces to enhance their brand values and clever ways of using letterforms. There will be lots of fun exercises including how to design your own typefaces before embarking on your final project.
The final project will encourage students to draw on all their new found knowledge and love for type to create a typographic illustration of a favourite quote or lyric. Students will be encouraged to share their projects and thoughts in what will be a very interactive course. There will be plenty of opportunities for feedback.
The course will be taught in a variety of ways from lecture videos, slide shows and downloadable resources.
The course will cover the following topics:
Intro - Typefaces and communication
A Brief History of Type
The Anatomy of Typography
Brands and logotypes
Creating your own typefaces
Submerge in the wonderful world of patterns, and learn how to use the basic Illustrator tools to bring to life your ideas. You'll learn how to create a repeat both old-school and using Illustrator CS6 new Pattern Tool. I'll share with you my very own design methodology for you to create beautiful and functional designs from scratch. At the end of the class you'll be able to create your own repeats for you to use however you want; for example, to sell your own fabric on Spoonflower.